What is bodoni 72?

Bodoni 72 is a typeface that is part of the Bodoni font family, which was created in 1798 by Italian typographer Giambattista Bodoni. It is a modern serif font known for its clean lines, high contrast, and geometric proportions. The Bodoni 72 font specifically, is a digital version of the typeface that was revived by American type designer Morris Fuller Benton in 1907 and later digitized by Adobe in 1989. Bodoni 72 includes variations such as Bodoni 72 Oldstyle, Bodoni 72 Book, and Bodoni 72 Smallcaps. It is commonly used in high-end or luxury branding, editorial design, and fashion publications.